Our Partnerships in Golf

Our Partnerships in Golf

We have invested in golf for over ten years, helping to grow the game globally.

Global Ambassador

The Postman, or Ian Poulter as he is more commonly known outside the world of golf, is our first global ambassador.

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DP World Tour Championship

Over the past decade, we’ve played a significant role in helping to put Dubai firmly at the centre of the international golfing world.

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European Tour

We’re an official Trade Partner of the European Tour and we have a presence across all the tournaments and competitions under the tour.

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Grassroots Golf

Our investment in golf helps to bring the sport to new audiences; irrespective of gender, age, economic status, nationality or ability.

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Game Changers

Smart technology, innovative thinking, and strategic partnerships that are changing the industry.

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